Tag Archives: Business

OH NOOOOOOO!!!!! NOT Another Blogger?


ImageAghhhhhh!  Yes another blogger, that’s me. But, I’m also another “Latina entrepreneur/business owner” blogger too. Does that make a difference? ; > 

But seriously folks. I’m sharing a very big decision today. It’s big for me because I consider myself a mostly private person and this is gonna hold me accountable.  I don’t particularly like posting on Facebook (sorry my Facebook friends : – /.  I still do love you, your friendship and love seeing your posts), because I don’t think people want to know what’s going on in my life and how I’m feeling. Actually its pretty embarrassing   Image most of the time and unless I can enlighten or Inspire someone with my words I don’t want to post to FB, Twitter or any other social media outlet.  I heard someone say many years ago, “Unless you have something good to say, don’t say anything at all.” Maybe that’s why I feel that way.

But, going back to today’s decision, I decided today that as we, we meaning me and my mom who is my business partner, enter the 3rd year of our business – Latin Inspired Designs – actually selling our unique Latin-style Maderas™ Nutcrackers and upon entering my 55th year on this earth (Happy Birthday to me!) I am giving myself this challenge to be more open, if it means helping someone else.  Image (Drats!! Now everyone knows my age), by posting on this blog, “Inspired Latina”, what it is that this particular Latina entrepreneur goes through as an entrepreneur and business owner (not to mention being a wife, mother, grandmother of eight and volunteer at a couple non-profits.)

I guess it doesn’t make a difference that I’m a Latina because the struggles and triumphs, confusion and growth, the question and answers, the tears and laughter, the profits and losses that are part of being an entrepreneur and business owner are not color blind. So please disregard the Latina part of it if you want to. All entrepreneurs go through these things while starting, growing, and sustaining a business.  How do I know this?  Because I have listened to countless experts and seasoned entrepreneurs say so and share their experiences on countless videos, CDs, podcasts, TED Talks, and audio books. I have read, a gazillion books and business magazines it seems, and gone to lots of wonderful workshops and conferences where entrepreneurs have all shared the same struggles and triumphs, doubts and passions, wins and losses, questions and answers, setbacks and growth. And I know because I have gone through many of these things – some good, some I would rather have avoided, but hey I learned some valuable stuff. Surprise, surprise – I’m not special. It’s a part of the game!  And if anyone tells you different they are not telling you the whole truth. I’m telling you the truth – It’s hard work!!!

If I haven’t bored you to tears yet or scared you away read on.

So this is what this blog will not be:

  • Perfect – I am not a perfect writer. I can spell most of the time but my punctuation will not get me a English teacher’s position.

This is what this blog will be:

  • Truthful
  • Sincere
  • Sometimes emotional
  • Sometimes very short – maybe one word will sum it up
  • Confidential – I will also not divulge any names (mums the word)
  • I will share my stories, my INSPIRATIONS, experiences, lessons learned, books read, tools that help, good quotes that have helped me, advice, and feelings as I go through the days and weeks ahead.

What I hope this blog will be:

  • Enlightening
  • Inspiring
  • Entertaining (hopefully ; >)

If you hate it and have no interest in reading about what I as a “Latina entrepreneur” go through, I totally understand. Just don’t read it. That simple.  Please don’t be cruel. Although I am trying to develop a tough skin for business, I can have a soft underbelly that’s vulnerable and sensitive at times. My husband tells me, “there’s no crying in business”,Image and so I am learning to be less sensitive. I’m still a toughy though – I’ve had to be to get this far in the game. Image

If on the other hand you agree or feel like it helped you, you can tell me it did and that will make my day, but you don’t have to. I am not writing this to get high-fives or kudos.

I am simply writing this because I really hope that any little tid-bit of information I give helps someone, a fellow entrepreneur or a future entrepreneur, not feel like they are weird or alone in their thoughts and feelings, and hopefully helps a new business owner keep on going in their business when they feel a little out of it or under-enthused.

I will write about my mishaps, ah-hah moments, times when I have spent too much time doing things not pertaining to my business and feeling guilty about it, when I don’t feel good or nice. I am a believer so I will share things about how my faith helps me and other times when I have to ask for forgiveness. (I promise I will not impose my beliefs on you 0: ).

If you know me personally you will be able to look at me when I am all dressed up and trying to look like I have it all together and say, ah Hah!, I know you don’t always feel like a winner or successful.


So now you know the reasoning and next you’ll know the silly truths. Why I am putting myself through this I still don’t know. Maybe I just want to see myself squirm, but mostly I just want to be a help to someone know that it’s all a part of life and starting a business a and survival and putting one foot in front of the other, even when you don’t feel like it (and sometimes I don’t cause I don’t feel like it). Share with you soon – but probably not as long as this first introduction.


Susana – Inspired Latina



Cultural INSPIRATION is Like a Warm Ocean Current


And so it continues…INSPIRATION!  It has been an exciting week of INSPIRATION this past week.  When I began my INSPIRED Latina blog post a few weeks ago I started by explaining that I would be writing about the things that INSPIRE me and that I hope will INSPIRE  you.  Well that is exactly what I am hoping to do now. INSPIRE you to embrace your culture, whatever that may be.

My INSPIRATIONAL week started with the Mariachi USA Festival at the Hollywood Bowl last Saturday.  Talk about being INSPIRED by your culture.  I have a Pinterest board that is titled “INSPIRED Culture” because my culture INSPIRES me in so many areas of my life.  In fact it is my culture and our family’s roots – my grandmother was a mariachi singer in Mexico – that are the very INSPIRATION for starting our business, Latin Inspired Designs.  Through our family business we make the only authentically designed Latin-themed Nutcracker dolls making our doll designs to include the Mariachi, Ballet Folklorico, Frida, Dia de los Muertos, Adelita The Revolutionary Woman, and many more, making them as authentically and as beautifully as we possibly can in order to show the beauty of our culture through a fun medium, a Nutcracker Doll.

We love and appreciate all that our culture represents to us – family, children, our Faith, hard work, traditions, history, music, art, dance, and let’s not forget food. Being at the Mariachi USA Festival I had an overdose but a good overdose of INSPIRATION.  It was like being immersed in a warm bath, no, on second thought, it was like being immersed in the waters of an enormously beautiful warm ocean, my body moving and swaying to the sounds without control the way an ocean current effortlessly moves your body with its every movement.  I sang and danced without inhibition to familiar songs I sang as a child with my grandmother.  It was as though I was being transported to another time, another world where there is only pride and celebration of who you are and where your relatives originated. I had not been to the Mariachi USA Festival for a few years and had forgotten how wonderful a feeling it is to be in the Bowl with thousands of people who all love and appreciate the rich culture and tradition of the Mariachi and the amazing music they bring to us. I was so filled with joy to know that I belong to such an amazing group of people that share my culture and I am INSPIRED to continue working hard in our family business to honor that very culture.

We invite you to visit our website at http://www.LatinInspiredDesign.com so you can see what has resulted from the INSPIRATION of our culture, my grandmother’s influence even though she passed on many years ago, our culture’s traditions, history and beauty.

I wish you an INSPIRED life!